The MBA types are obsessed with case studies, at least in some schools. So, let’s see if they like this idea.
Say, some significant event unravels slowly and there is a stream of tweets related to it. People react to the tweets, and the followers react to these reactions and so on, soon it becomes big. While no one can really predict the future, the twitter buzz creates a lot of discussion and the final outcome in reality is what it is. Now, if a Professor re-plays 2/3rd of these tweets in a class room and asks people about their opinions of what would happen next (it would be even more interesting if they are replayed as if they were happening as of that moment), that would become a good discussion point for the class. And the best part is, whatever the students decide, they would have a real-life what-happened scenario.