This FT.com article says that Google is reversing it’s self imposed policy of not allowing gambling related ads in the UK. The article says
[Google has been reviewing its gambling advertising policy “to ensure it is as consistent as possible with local business practices”, said James Cashmore, industry leader, entertainment and media, at the company. “We hope this change will enhance the search experience for users and help advertisers connect with interested consumers.”]
There are many local businesses that are illegal in most parts of the world. But, hae, if there are millions of dollars at stake, why not? So, the “Don’t be evil” all of a sudden got qualified with geography.